Makeup can go from being a fun hobby to a downright dangerous obsession. And it doesn’t help that social media is saturated with influencers all tempting us with the latest and greatest makeup launches every time we log in.

But how much is too much when it comes to shelling out cash for a purchase?

The age old question of “is high end makeup worth the money or are drugstore brands just as good?” still rages strong today. If you’re confused between the two, here are three ways to make shopping for makeup simpler and cheaper!

1. Make Ingredient-Based-Purchases

Often, the prices for high end products include the cost of makeup packaging and the value of their brand name even though the formulas of the products may be similar or identical to cheaper drugstore alternatives.

This is why it’s so much better to focus on the ingredients of any product before you decide to buy it. If you don’t know what to look for in the list of ingredients, there are a number of websites that can help break down and simplify what the labels on your bottle mean so you know the which product is likely to irritate your skin.

2. Focus on Your Skin

No matter how much money you spend on expensive makeup, if your skin is in a bad state, there’s only so much it will be able to do.

Drugstore brands like L’Oreal and E.L.F have skincare products that rival high end quality. So you don’t need to look too far. Invest in a simple, effective skincare routine that targets your problem areas. The better condition your skin is in, the less makeup you will arguably need.

3. Choose Wisely

Narrow down the products you value the most in your makeup collection. For some people, that might be their foundation, for others it might be a wide shade selection of lipsticks. The way you budget your money will depend on your preferences.

Browse different options, read reviews, decide on which brands carry the best options for your product choice. Drugstore brands such and NYX, Maybelline, and E.L.F will tend to have a wider and more fun selection of products as opposed to some high end brands such as YSL or Charlotte Tilbury which build value by promoting a simpler, classic range.

Splurge on the products you really value in your collection, and then search for cheaper alternatives to the rest.

It might be tempting to want to buy a product for every inch of your face, but remember – it shouldn’t cost you a kidney to look and feel good. You don’t need all the products you come across, and you don’t need to pay double the amount for a high end brand when drugstore alternatives work just as well if not better sometimes.


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